Italian
Design
Week

OCT 2-4, 2024
WASHINGTON, D.C.

Italian Design Week

presented by Roberta Marcenaro Lyon, CEO, IMARK

Dr. Roberta Marcenaro Lyon, author and Ph.D., is the co-founder and CEO of IMARK, a boutique consultancy and business accelerator.

Headquartered in Washington, D.C., IMARK nurtures connections between Italian and US organizations and businesses to allow them to capitalize on global and domestic opportunities. Along with heading up the professional team at IMARK, Dr. Lyon is the Local Representative of the American Chamber of Commerce in Italy, a member of the Time Century Advisory Board, founder of Dinners for Democracy, and an Advisory Committee Member of the Conscious Fashion & Lifestyle Network for the United Nations.

RESERVE YOUR SPOT NOW

GALA SPONSORSHIPS
Multi Levels Available
HEIST AFTERPARTY
$150 per ticket

Our History

Italian Design Week was established to assist creatives, visionaries, changemakers, and “Made in Italy” brands and institutions realize their objectives.

IDW CONFERENCE

Participate. Learn. Network

The IDW Conference showcases ten distinct programming tracks that intertwine, demonstrating that the most unexpected breakthroughs occur when diverse subjects and individuals converge.

In
2023:

4 Sessions

20 Speakers

450 Attendees

Shaping the Future Through Authentic Collaboration
October 3, 2024 - 2:00 pm - 6:00 pm | Italian Embassy

Join us for Italian Design Week 2024, where the finest in Italian design comes together to shape a brighter future. Hosted at the Italian Embassy on October 3, 2024, from 1:30 pm to 6:00 pm, this event will celebrate Italy's unparalleled legacy in innovation, functionality, and aesthetic brilliance. Italian design, with its emphasis on sustainability, accessibility, and enhancing quality of life, is poised to lead global efforts in addressing today's most pressing challenges.

Italian Design Week serves as a vibrant platform where Italian companies and US stakeholders converge to forge meaningful connections. This event highlights the prowess of "Made in Italy" brands as they navigate global challenges with innovative and mindful design solutions. Attendees will experience a community of creative professionals, compelling content, and industry leaders who embody the spirit of collaboration and excellence.

Agenda

2:00 pm
Doors Open and Registration Begins
2:30 pm
Welcome Remarks
First Counsellor, Emanuele di Lorenzo Badia  | Italian Embassy in Washington,DC
Roberta Marcenaro Lyon, IDW | Founder
2:45 pm
Dreams Transformed: The Intersection of Jewelry and Design Industries
Moderator – Jessica Power, Modern Luxury
Panelists:
Roberto Coin, Owner, Roberto Coin  
Domingo Abrusci, VALENTINO | Store Planning and Construction
Marco Martinoli, BOFFI | Ceo
Jennifer Bentson, BLOOMINGDALE’S | Director Integrated Marketing & Special event,
3:15 pm
HighSpeed Horizons: Pioneering Tomorrow's Innovations
Moderator: Mike Pell, Microsoft THE GARAGE | Director
Panelists:
Flavio Manzoni, Head Designer Officer,Ferrari
Mattia Cavanna, LEONARDO Helicopters | Head pf Technology and Innovation
Marco Margheri, ENI | Head of US Relations 
3:45 pm
CONVERSATION:Future Leaders: The Power of Education and Mentorship, Look4forward
Panelists:
Elisa Zambito Marsala, INTESA SANPAOLO| Manager of Education Ecosystem
and Global Value Programs
Antonio Majocchi, LUISS GUIDO CARLI UNIVERSITY | Deputy Rector forInternationalization
4:15 pm
Sustainable Innovation: Collaborating for a Better Tomorrow
Moderator: LucieBrigham, UN Office for Partnerships | Chief of Office
Panelists:
Randi Seiff, TREUNHOUSE ATELIER | CEO & Cofounder
Victoria Grantham, SHARKCHASER | Founder
Azzurra Morelli, PELLEMODA | Owner
Nicola Baiocchi Di Silvestri,Intesa Sanpaolo | Country Manager USA and Americas
4:45 pm
Longevity and Wellness: Designing for a Healthy Future
Moderator: Tatiana Anderson,Comcast
Panelists:
Heinz Beck, PALAZZOFIUGGI | 3 Michelin-starred Chef
Marc Evangelista, MSC – Cisalpina Group | Chief Business Officer
Mei Xu, BLUEME| Ceo and Founder
Pierfrancesco Carino, ITA Airways | VP InternationalSales
5:15 pm
Longevity and Wellness: Designing for a Healthy Future
Moderator:
Heinz Beck, 3 Michelin-starred Chef Palazzo Fiuggi
Marc Evangelista, Chief Business Officer,MSC – Cisalpina Group
5:15 pm
Speech: TransatlanticInvestment, exploring the Heritage of Made in Italy in collaboration withthe USA
Stefano Mariotti, Manifatture SigaroToscano | CEO
5:25 pm
CLOSING REMARKS
Salvatore Gianpiccolo, CONSIUSA
Roberta Marcenaro Lyon IDW, Founder

Speakers

ROBERTO COIN

A renowned jeweler, Roberto Coin is celebrated for his exquisite craftsmanship and innovative designs that have made his brand synonymous with luxury and sophistication in the world of fine jewelry.

HEINZ BECK

The 3-Star Michelin culinary genius behind the restaurant at Palazzo Fuiggi, Heinz Beck is revered for his exceptional gastronomic creations, which combine the finest ingredients with artistic presentation to deliver an unparalleled dining experience.

FLAVIO MANZONI

As the Chief Design Officer of Ferrari, Flavio Manzoni is a visionary who has revolutionized automotive design, blending artistic elegance with cutting-edge technology to create some of the most iconic and luxurious sports cars in the world.

IDW GALA

Elegance Redefined

The evening begins with a reception tailored to facilitate valuable networking opportunities.

Next, indulge in a Michelin-star dining experience featuring an exquisite menu meticulously crafted by Chef Heinz Beck and his esteemed team.

After dinner, revel in the extraordinary accomplishments of the design industry's foremost talent with the exclusive "Paola Navone" Design Awards.

A portion of the proceeds from the Italian Design Week Gala will benefit McLean Project for the Arts.

McLean Project for the Arts is a leading contemporary visual arts 501(c)(3) non-profit organization located inMcLean, Virginia.

LOUNGES
& PARTIES

Discovery by Day. Networking by Night.

These IDW networking events will range from exclusive parties and private functions to prestigious showcases and beyond.

IDW GALA

Italian Design Week is one of the most fascinating events in Washington, D.C. Gianni Riotta

Italian Design Week combines great food, strategic networking, and eclectic entertainment." – Nouriel Roubini

IDW 2023 demographics

Top 20 Participating Industries

Aerospace
Agri-Food
Architecture
Automotive
Health & Beauty
Design
Education
Energy
Engineering & Construction
Fashion
Finance
Food & Beverage
Furniture
Hospitality & Tourism
Marine Industry
Medical & Pharmaceutical
Music & Art
Media
Sports
Technology

IDW Attendees

United States

62%

Italy

38%

Business Goals for Attending IDW

IDW 2023

IDW 2024 PASSES

COLLAB
$395

Primary Access to Conference Networking Lunch 

COLLAB +
$500

Primary Access to Conference,Networking Lunch, and Afterhours Party

GALA
$1000

Primary Access to Gala Reception,Dinner, and Awards Ceremony

HEIST AFTER PARTY
$150

Primary Access
to Post-Gala Party

IDW 2024 TIMELINE

IDW 2024 SPONSORSHIPS

IDW Sponsorships provide an unparalleled marketing opportunity, offering brand alignment throughout the pre-event, event, and post-event phases. Our dedicated sponsorship team provides invaluable assistance and expertise in crafting a tailored program to suit your brand's requirements.

IDW collaborates closely with sponsors to:

Achieve precise targeting of demographics by refining activation strategies.

Integrate sponsor products and offerings into the event.

Attain marketing goals and enhance sponsor initiatives

Capture attention of influential industry leaders and media figures, influencing a broad consumer base.

Align with IDW through international marketing campaigns.

Benefits
$100.000
IDW Gala
2 tables of 8
Collab+ Passes
10
Collab Passes
Opportunity to brand Conference or Gala
Full -page ad in the IDW program
Half-page ad in the IDW program
Recognition in promotional materials
Verbal recognition at additional key events
Recognition in IDW promotional campaign (details pending & TBD)
Prominent Corporate logo on Step & Repeat
Logo inclusion in our onsite branding video loop at key events
Your brand gift placement in 200+ gift bags at Gala
Benefits
$50.000
IDW Gala
1 table of 8
Collab+ Passes
10
Collab Passes
Opportunity to brand Conference or Gala
Full -page ad in the IDW program
Half-page ad in the IDW program
Recognition in promotional materials
Verbal recognition at additional key events
Recognition in IDW promotional campaign (details pending & TBD)
Prominent Corporate logo on Step & Repeat
Logo inclusion in our onsite branding video loop at key events
Your brand gift placement in 200+ gift bags at Gala
Benefits
$25.000
IDW Gala
1 table of 8
Collab+ Passes
10
Collab Passes
Opportunity to brand Conference or Gala
Full -page ad in the IDW program
Half-page ad in the IDW program
Recognition in promotional materials
Verbal recognition at additional key events
Recognition in IDW promotional campaign (details pending & TBD)
Prominent Corporate logo on Step & Repeat
Logo inclusion in our onsite branding video loop at key events
Your brand gift placement in 200+ gift bags at Gala
Benefits
$20.000
IDW Gala
1 table of 8
Collab+ Passes
Collab Passes
10
Opportunity to brand Conference or Gala
Full -page ad in the IDW program
Half-page ad in the IDW program
Recognition in promotional materials
Verbal recognition at additional key events
Recognition in IDW promotional campaign (details pending & TBD)
Prominent Corporate logo on Step & Repeat
Logo inclusion in our onsite branding video loop at key events
Your brand gift placement in 200+ gift bags at Gala
Benefits
$15.000
IDW Gala
1 table of 8
Collab+ Passes
Collab Passes
5
Opportunity to brand Conference or Gala
Full -page ad in the IDW program
Half-page ad in the IDW program
Recognition in promotional materials
Verbal recognition at additional key events
Recognition in IDW promotional campaign (details pending & TBD)
Prominent Corporate logo on Step & Repeat
Logo inclusion in our onsite branding video loop at key events
Your brand gift placement in 200+ gift bags at Gala
Benefits
$10.000
IDW Gala
1 table of 8
Collab+ Passes
Collab Passes
Opportunity to brand Conference or Gala
Full -page ad in the IDW program
Half-page ad in the IDW program
Recognition in promotional materials
Verbal recognition at additional key events
Recognition in IDW promotional campaign (details pending & TBD)
Prominent Corporate logo on Step & Repeat
Logo inclusion in our onsite branding video loop at key events
Your brand gift placement in 200+ gift bags at Gala

PANEL SPONSORSHIPs

$20,000 SPONSORSHIP OVERVIEW

IDW Panel Discussion Sessions are a key opportunity for YOUR BRAND to align with topical conversations the are driving our industries forward

These curated sessions feature members of our talent team for…

These sessions are available to our All IDW Access passholders, talent and sponsors and host between 300 and 400 guests

PANEL SPONSORSHIPs

YOUR BRAND OPPORTUNITY

YOUR BRAND may sponsor one (1) Panel Discussion Session

YOUR BRAND video loop and content to be playing on the stage screens before and after each panel

Recognition in promotional materials and on our event website as select Panel Session sponsor

YOUR BRAND representative to welcome all guests and introduce the Panel Discussion MC

YOUR BRAND representative to participate in one (1) panel discussion as a panelist or moderator